SEO Consulting
A senior partner for your growth team, strategy, roadmap and prioritisation that turns search into a predictable revenue channel.
- Quarterly growth roadmap
- Channel-level forecasting
- Hands-on or advisory
I'm Raaquib, a leading SEO consultant who turns organic search into a predictable revenue channel. Seven years into SEO with a track record of moving brands from invisible to category-leading on Google and now in AI search answers.

Raaquib Pathan
SEO Consultant · Google Certified
Trusted by universities, SaaS companies and global brands








A snapshot of outcomes across higher education, retail, SaaS and manufacturing. Every number is verified in Search Console, Looker Studio or Ahrefs.
+100%
Organic traffic growth
8K → 16K+ visits
Government university in the UAE, within 12 months
+93%
Traffic in 6 months
4.7K → 9.3K+ visits
Gold & jewellery retailer in Dubai
12K → 35K
SaaS organic visits
+65% revenue in one year
B2B sales CRM, 95% of revenue from organic
5K → 45K
Manufacturing traffic
9x organic growth
Global manufacturing brand, category leadership
Engage me for a single high-leverage project or as embedded, fractional SEO leadership. Either way, the work ladders up to qualified pipeline.
A senior partner for your growth team, strategy, roadmap and prioritisation that turns search into a predictable revenue channel.
Fix the foundations that quietly cap your rankings, crawlability, site architecture, Core Web Vitals and indexation at scale.
Get your brand surfaced inside ChatGPT, Google AI Overviews and Perplexity, the new front page of the internet.
Earn authority from sites that actually move rankings, relevant, high-DA placements built on real relationships, never spam.
Win search across regions and languages with the right architecture, hreflang and market-specific content gaps closed.
Embedded SEO leadership for teams that need direction without a full-time hire. I lead strategy, mentor your team and own outcomes.
Search is shifting from a list of blue links to a single AI-generated answer. Your future customers increasingly ask ChatGPT, Claude, Gemini and Perplexity instead of Google, and those tools recommend a handful of brands. I help you become one of them. It goes by a few names, Generative Engine Optimization (GEO), Answer Engine Optimization (AEO) and LLM SEO, but the goal is the same: own the AI citation.
I structure your content, entities and authority so generative engines pull from your site, and name your brand, when they compose answers for your buyers.
Answer engines reward clarity. I shape your pages into the clean, well-organised, question-first format that AI tools lift directly into their responses.
From schema and citations to digital PR, I build the trust signals that make large language models treat your brand as a credible source worth recommending.
Early movers are already showing up in AI answers. The window is open now.
These are the situations I'm brought in to fix. If one sounds like you, a strategy call is the fastest way forward.
You get one experienced consultant who owns the strategy, does the thinking, and is honest about what will and won't move the needle.
Certified by Google and continuously trained on the search and AI landscape as it shifts.
Hundreds of pages ranked across universities, SaaS, manufacturing and retail since 2019.
I've sat on every side of the table, in-house SEO lead, agency account manager and independent consultant.
Early, hands-on work getting brands cited inside ChatGPT, Perplexity and Google AI Overviews.
Repeatable, measurable growth, from 8K to 16K for a govt university to 5K to 45K for a manufacturer.
I optimise for conversions and pipeline. On one SaaS account, 95% of revenue came from organic search.
From global enterprises to fast-moving SaaS teams, the through-line is measurable growth and a partner who tells the truth.
I've worked with dozens of SEO freelancers, and Raaquib stands out. He's the one I trust for complex audits, link strategy and AI-era content SEO. Our clients love the results.
We struggled to rank in a competitive B2B space until Raaquib stepped in. His technical SEO and content recommendations brought us to the first page for our most valuable keywords.
Working with Raaquib was a turning point for our department. His SEO strategy helped prospective students discover our programs organically, and our enrollments went up by 40% in just a few months.
Our organic traffic doubled in six months thanks to Raaquib's smart, scalable SEO roadmap. He understood both our product and our users, a rare combo in SEO consulting.
Agency, in-house SaaS and independent consulting, the range that lets me see your SEO challenge from every angle.
Citrusbug (Digital Agency)
Cut my teeth on agency SEO, on-page, audits and the fundamentals across a portfolio of clients.
Quickmail (Email Software)
Independent projects alongside dedicated link-building support for a growing email outreach platform.
Salesmate · TeleCRM · Ubrik · ConnectedMinds · GroovyWeb
Led SEO for a SaaS product and managed accounts across CRM, health-tech, agency and marketing brands.
Freelance SEO Specialist
Now consulting independently, helping SaaS founders, enterprises and SMEs grow through search & AI visibility.
Common questions from founders and marketing leaders evaluating an SEO consultant in Dubai and beyond.
I act as a senior growth partner for your business, auditing your current search performance, building a prioritised roadmap, and either executing the work hands-on or guiding your team to do it. The goal is always the same: turn organic search and AI search into a predictable source of qualified leads and revenue.
No. I'm based in Dubai and know the UAE market deeply, from government universities to Dubai retail, but I work with SaaS companies and brands globally. Search is borderless, and so is my client base.
More people are starting their search inside ChatGPT, Perplexity and Google's AI Overviews instead of the traditional results page. AI search optimization makes sure your brand is the one these models cite and recommend. It's an early advantage today, and a requirement tomorrow.
It depends on your starting point and competition, but most clients see meaningful movement within 3–6 months. My case studies range from 93% traffic growth in six months to a 9x increase over a longer horizon. I'll give you an honest forecast before we start.
Both. You can start with a focused SEO audit to get a clear, prioritised action plan, or engage me for ongoing consulting and fractional SEO leadership. Many clients begin with an audit and continue from there.
SaaS founders, B2B companies, marketing managers, agencies needing white-label SEO support, SMEs in the UAE, and universities. If organic growth is a priority and you want a partner who optimises for revenue, not vanity metrics, we'll work well together.
Book a free strategy call. We'll pressure-test your current SEO, find the fastest path to qualified leads, and map what AI search means for your brand.