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Raaquib Pathan, SEO Consultant in Dubai
Case studies

Proof, not promises.

Every engagement below is anonymised to protect client confidentiality, but the numbers are real and verified in Google Search Console, Looker Studio or Ahrefs. No fabricated results, just outcomes I can stand behind.

+100%
Organic traffic growth
+93%
Traffic in 6 months
12K → 35K
SaaS organic visits
5K → 45K
Manufacturing traffic
Case Study 01

Government University in the UAE

Higher EducationUnited Arab Emirates

+100%

Organic traffic (8K → 16K+)

3x

Conversions from commercial keywords

32 → 86

Ahrefs site health score

8K → 16K+ organic traffic, 100% growth in a single year

The challenge

A government university in the UAE had strong programs but weak organic visibility. Prospective students simply weren't discovering its degree pages through search.

Strategy

  • Prioritise commercial-intent program pages that drive enrollment enquiries
  • Rebuild on-page SEO across every individual program page
  • Earn authority from UAE and education-industry websites

Execution

  • Implemented advanced on-page strategies on each program page
  • Lifted the site's Ahrefs health score from 32 to 86
  • Acquired relevant backlinks from UAE and education-sector sites

Verified via Looker Studio reporting sourced from Google Search Console.

Case Study 02

Gold & Jewellery Business in Dubai

Retail · JewelleryDubai, UAE

+93%

Organic traffic in 6 months

5x

Search impressions

4x

Conversions via forms, WhatsApp & calls

4.7K → 9.3K+ organic traffic, 93% growth in 6 months

The challenge

A Dubai gold and jewellery retailer was attracting browsers but not buyers. The site lacked pages built around genuine buying intent.

Strategy

  • Focus relentlessly on buying-intent pages that convert
  • Build topical authority with middle- and bottom-of-funnel content
  • Earn trust signals from UAE investment-related websites

Execution

  • Published MOF/BOF blogs and passed internal links to priority landing pages
  • Acquired backlinks from relevant UAE investment sites
  • Aligned content with high-intent commercial keywords

Verified via Google Search Console performance data.

Case Study 03

B2B SaaS, Sales CRM

SaaS · B2BGlobal

12K → 35K

Organic traffic in 1.5 years

+65%

Revenue growth in one calendar year

8x

Free trial sign-ups from organic

12K → 35K organic traffic, 95% of revenue from search

The challenge

A B2B sales CRM had landing pages that weren't ranking and weren't generating leads. Organic was an untapped channel.

Strategy

  • Turn dormant landing pages into ranking, lead-generating assets
  • Build a content engine around informational intent and link-magnet pieces
  • Engineer a backlink flywheel through win-win SaaS partnerships

Execution

  • Published informational blogs, listicles and link-magnet content at scale
  • Implemented solid internal linking to funnel authority to money pages
  • Collaborated with SaaS brands for backlinks via mutually beneficial deals

Verified via Ahrefs. 95% of revenue was driven by organic search.

Case Study 04

Global Manufacturing Brand

ManufacturingMulti-region

5K → 45K

Organic traffic (9x growth)

38%

Lead over nearest competitor

2x

Conversions year over year

5K → 45K organic traffic, total category dominance

The challenge

A well-known manufacturing brand had real-world authority but limited search dominance. Competitors were winning visibility it should have owned.

Strategy

  • Leverage existing brand authority to earn premium backlinks and PR
  • Run keyword-gap analysis against top competitors in each region
  • Improve UX and Core Web Vitals to support rankings at scale

Execution

  • Collaborated for high-quality backlinks including press releases
  • Published relevant pages closing regional keyword gaps
  • Lifted Ahrefs site health from 62 to 91 while improving CWV

Verified via Looker Studio reporting sourced from Google Search Console.

Want results like these for your business? Let's map the fastest path to growth on a free strategy call.

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In their words

What clients say about working with me

From global enterprises to fast-moving SaaS teams, the through-line is measurable growth and a partner who tells the truth.

I've worked with dozens of SEO freelancers, and Raaquib stands out. He's the one I trust for complex audits, link strategy and AI-era content SEO. Our clients love the results.
CMOUbrik Media
We struggled to rank in a competitive B2B space until Raaquib stepped in. His technical SEO and content recommendations brought us to the first page for our most valuable keywords.
Marketing ManagerAtlas Copco
Working with Raaquib was a turning point for our department. His SEO strategy helped prospective students discover our programs organically, and our enrollments went up by 40% in just a few months.
Marketing ManagerUAE Government University
Our organic traffic doubled in six months thanks to Raaquib's smart, scalable SEO roadmap. He understood both our product and our users, a rare combo in SEO consulting.
Product ManagerB2B SaaS Startup

Trusted by universities, SaaS companies and global brands

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